Dogfy Diet — Success story | PLAY

Still from the Dogfy Diet campaign: top-down shot of a bowl of Dogfy Diet food surrounded by fresh ingredients —carrot, apple, pumpkin and peas— on a tiled countertop.

DOGFY DIET

In the case of Dogfy Diet: AI was key to optimising costs without compromising the project's aesthetic coherence.

The challenge

The challenge: shoot 4 one-minute pieces in 2 days on a limited budget.

The solution

Generate additional footage to add dynamism to the pieces while staying on budget.