Role / Sales
Content sales cannot find does not exist. Play keeps every piece tagged, current and one link away, with no need to ask marketing for the file.
LITE plan free forever. The whole sales team joins without taking a licence.
Updated: September 2026
This page is for sales leaders whose team needs video in the sales cycle and does not use it today, because they cannot find it or do not know whether it is still current. Play has two pieces that work separately or together: Play Platform, where the material is tagged, versioned and shareable by link, with the sales team inside at no licence cost; and PLAY /Services, the team that produces what is missing. You can start free with the platform alone.
It is not a shortage of material. It is that the material exists and sits where the rep will not go looking for it.
When the right video does not turn up, they improvise: an unbranded screen recording or a link to something from two years ago. The message gets out of hand right in front of the customer.
A library AI-tagged and shareable by link, with nothing to ask marketing for.
Three cuts of the same video circulate through different emails. Sending the one that is no longer valid is worse than sending none, especially if it carries a price or a feature that changed.
Ordered versions, with the current one identified and its history behind it.
Every request is a ticket. For a call tomorrow that circuit is no use, so the rep stops asking and stops using it.
Direct access for the sales team to the material, with no intermediary and no licence.
The customer who best demonstrates the product is willing, but lining up a shoot, permissions and their calendar is a project nobody starts.
Local talent in more than 20 countries, to film the customer wherever and whenever they can.
Play is a Production-Tech company: software and a production team in the same house. Here what weighs most is access, and after that the capacity to produce what is missing.
Marketing produces as it always has, and sales comes into the workspace to search and share, without taking a licence or asking permission for every piece.
Free on the LITE plan
See Play PlatformYou commission the pieces missing from the cycle, starting with the testimonials, which are the ones that never get filmed.
Per project, on a transparent rate card
See PLAY /ServicesThe platform is the shared system for marketing and sales, and our team produces inside it at the pace of the pipeline.
Platform included, production per project
Talk to the teamThe three ways are doors into the same place, and you can move between them without migrating anything. Most teams start at way 1 or way 2 and end up at way 3 once the content volume grows.
The pieces that get sent in a sales conversation, ordered by the moment they are needed.
| Format | When sales sends it | How PLAY /Services makes it |
|---|---|---|
| Recorded demo | After the meeting, so it can circulate through the committee. | Interface capture with narration and versions per vertical. |
| Customer testimonial | When they ask for references from someone like them. | Interviews shot in the customer's own city with a local crew. |
| Case study with data | When finance joins the conversation and asks about return. | Motion with the figures on screen and the customer's or lead's own voice. |
| Product video | First contact, to explain what it does without a call. | A script built on use cases and a modular edit, updatable in blocks. |
| Corporate | When they assess supplier risk before signing. | End-to-end production with creative direction and post-production. |
| Personalised message | To revive a stalled opportunity or open a large account. | Reusable base pieces with a bespoke end card filmed to order. |
This is what a sales team actually uses.
Material tagged automatically with AI. The rep searches by what they need, not by the name somebody gave the file.
A link gets shared with the customer without them creating an account, and without attaching a two-gigabyte file to an email.
Every piece has its history and its good version marked, so a cut with a price that has changed does not go out.
External collaborators are unlimited on every plan, so bringing the sales network in does not change the invoice.
From opportunity to project without retyping, useful when a large account asks for a bespoke piece.
What is missing opens as a project in the same place, with its brief, rather than as an email to marketing.
Local crews in more than 20 countries, to film the customer in their own city on their own date, which is usually what blocks these pieces.
Hybrid AI production to get versions by sector, language and duration out of the same edit.
Personalised end cards on a base piece, without shooting from scratch for every opportunity.
A fixed quote before starting, so you can decide whether a piece is worth it for that account.
The flow is the same whether you produce or we do. The only thing that changes is who carries out step 3.
You open the project and describe the need. KAMI AI helps turn it into a structured brief, with formats, markets and dates, so that everyone is working from the same thing.
This is where you pick a way: your team produces it, your agency does, or PLAY /Services does with local talent. If you commission it from us, you get a fixed quote on a transparent rate card before anything starts.
Shoot, edit and versions in the same project. Approvals happen through videofeedback and public links, with no email chains. If PLAY produces, your Account Manager oversees every stage.
The finished piece and the raw footage stay in your library, tagged and ready to reuse on the next campaign.
Recurring shoots across multiple European markets under one coordination system: Barcelona, Rotterdam, Manchester, Oslo, Warsaw, Dublin, Madrid, Istanbul, Lyon and Stockholm, among others.
A centralised system for creating content quickly and consistently across multiple formats, channels and locations in Spain, with a single point of contact adapting each message to its audience and platform.
The full case studies, with the detail of each production, are on the services page. Download the full case studies.
The platform is paid per workspace, not per person, so bringing the whole sales network in does not change the invoice. Production is quoted per project.
0 €
149 €/month /workspace
Custom
Access to Play Platform is included at no cost with every PLAY video production service. In other words: you can come in through the platform door and pay only for the software, or come in through the production door and take the software with it.
Annual billing works out at 10 months. Extra storage at 29 €/TB per month. If sales only consumes material, LITE already solves the access and does not expire. PRO makes sense once marketing runs the production from the same workspace and cost control and CRM are needed. See the full plan comparison.
Yes, at no cost. External collaborators are unlimited on LITE, PRO and Enterprise, so giving the whole sales network access does not change the invoice. Only internal users are counted.
With a public link, without the customer creating an account or receiving a heavy file by email. The link comes from the library itself, so it always points at the version that is in the system.
Every piece keeps its version history with the good one identified. That is what stops a cut going out with a price or a feature that has already changed.
What is missing opens as a project in the same workspace, with its structured brief. Marketing sees it with context rather than receiving a stray email, and sales sees what state it is in without asking.
Yes. PLAY /Services activates local crews in more than 20 countries, so the interview is shot wherever the customer is and on a date that suits them, which is usually what blocks these pieces.
Yes, with bespoke end cards on a base piece rather than shooting from scratch. It is quoted per project on a transparent rate card, so you know in advance whether it is worth it for that opportunity.
Open a free LITE workspace, upload the sales material that already exists and invite the team. The first week is usually enough to show how much material there was that nobody was using.
The catalogue of pieces by sales stage, seen from marketing
The piece that weighs most when the committee asks for references
How the library, the AI tagging and the links work
From opportunity to project without retyping
Get started
Open your workspace free, upload the sales material that already exists and invite the team. The first week shows how much there was that nobody was using.
No card required. Unlimited external collaborators on the free plan, and the platform included with every production service.