Industry / Consulting
Your best cases are confidential and your best spokespeople have no diary. Play plans sessions that yield several pieces and keeps the footage so it can be reused.
LITE plan free forever, with role-based permissions and expiring review links.
Updated: September 2026
This page is for marketing and communications teams in consultancies, law firms and professional services firms, where the product is expert judgement and the proof sits under a confidentiality agreement. Play has two pieces that work separately or together: Play Platform, where the footage stays classified with role-based permissions so it can be reused without exposing anything; and PLAY /Services, the team that shoots sessions making the most of every minute of diary. You can start free with the platform alone.
It is not that there is nothing to say. It is that what can be said and who can say it almost never line up in the calendar.
Getting a billable partner into a shoot becomes a diary exercise that collapses twice before it happens. When it finally does, one piece gets filmed and the session is wasted.
Sessions planned in blocks so one shoot yields several pieces and several formats.
The project that best demonstrates what you can do is under confidentiality, so the content ends up speaking in generalities and sounds like every other firm's.
A narrative built on the judgement and the method, not on the client you cannot name.
Three reviews on different copies, by email, with no clarity about who asked for which change. The piece publishes late or never at all.
Videofeedback by version, with every comment anchored to its second and its author.
Each service line and each country commissions on its own. Nobody knows what already exists, so the same explanation gets filmed twice with two different suppliers.
One library with automatic tagging, shared across practices and offices.
Play is a Production-Tech company: software and a production team in the same house. Here what shows most is making good use of the little camera time there is.
You produce with your team or your agency, and use Play so what gets filmed stays classified, with permissions, and gets reused across practices.
Free on the LITE plan
See Play PlatformYou commission the partner session or a particular practice's piece, on a fixed quote and to a plan that yields several formats.
Per project, on a transparent rate card
See PLAY /ServicesThe platform is the shared system for every practice and our team produces inside it, with one point of contact.
Platform included, production per project
Talk to the teamThe three ways are doors into the same place, and you can move between them without migrating anything. Most teams start at way 1 or way 2 and end up at way 3 once the content volume grows.
The formats that work when what you sell is judgement rather than a product.
| Format | What a consultancy uses it for | How PLAY /Services makes it |
|---|---|---|
| Thought leadership | Positioning a partner as a reference on a particular subject. | A session in blocks yielding one long piece and several social cutdowns. |
| Report launch | Giving an annual study a life beyond the PDF nobody opens. | Motion with the data on screen and the author's own voice, in several languages. |
| Anonymised case study | Demonstrating method without naming the client or breaking confidentiality. | A narrative built on the problem and the approach, with b-roll and motion. |
| Employer branding | Competing for junior and senior people against the large firms. | A light office shoot and cutdowns for social and job ads. |
| Internal training | Getting the firm's judgement to every office in the same form. | Filmed in studio or office and cut into reusable modules. |
| Events and seminars | Covering client gatherings and cutting them down for owned channels. | A local crew, upload to the workspace and delivery piece by piece. |
This is what a marketing team in a professional services firm actually uses.
Everything filmed, AI-tagged and searchable. Before commissioning a piece you can check whether something similar already exists in another office.
Who sees what inside the workspace, with expiring review links. Useful when some of the material should not leave one team.
Risk, legal and the partner comment on the piece, by version and with timestamps, rather than in three parallel email threads.
What is being filmed, what is in edit and what publishes this week, shared with the external teams and with each practice.
Budget, spend and purchase orders inside the project, to compare what each practice spends on content.
It turns a conversation with the partner into a structured brief, so the shoot arrives settled rather than improvised on set.
The shoot is planned in blocks to get the long piece, the social cutdowns and the supporting material out of the same slot of diary.
A script built on the method and the judgement, so the case still demonstrates something without breaking confidentiality.
Edit, motion and subtitles, plus hybrid AI production to get languages and durations out of one recording.
Local talent in more than 20 countries, to film partners in different offices without arranging trips.
The flow is the same whether you produce or we do. The only thing that changes is who carries out step 3.
You open the project and describe the need. KAMI AI helps turn it into a structured brief, with formats, markets and dates, so that everyone is working from the same thing.
This is where you pick a way: your team produces it, your agency does, or PLAY /Services does with local talent. If you commission it from us, you get a fixed quote on a transparent rate card before anything starts.
Shoot, edit and versions in the same project. Approvals happen through videofeedback and public links, with no email chains. If PLAY produces, your Account Manager oversees every stage.
The finished piece and the raw footage stay in your library, tagged and ready to reuse on the next campaign.
Recurring shoots across multiple European markets under one coordination system: Barcelona, Rotterdam, Manchester, Oslo, Warsaw, Dublin, Madrid, Istanbul, Lyon and Stockholm, among others.
A centralised system for creating content quickly and consistently across multiple formats, channels and locations in Spain, with a single point of contact adapting each message to its audience and platform.
The full case studies, with the detail of each production, are on the services page. Download the full case studies.
There are two costs and they are independent. The platform is paid per workspace, not per person. Production is quoted per project.
0 €
149 €/month /workspace
Custom
Access to Play Platform is included at no cost with every PLAY video production service. In other words: you can come in through the platform door and pay only for the software, or come in through the production door and take the software with it.
Annual billing works out at 10 months. Extra storage at 29 €/TB per month. In a firm with several practices, PRO is what turns the tool into something shared: cost control shows what each service line spends on content, and the analytics say what gets reused and what got filmed twice. See the full plan comparison.
By building the narrative on the method and the judgement rather than on the client. A well-told anonymised case demonstrates how you work without naming anyone, and that is what PLAY /Services creative direction does in this sector.
By planning the session in blocks: the same shoot produces the long piece, the vertical cutdowns for social and the supporting material. The brief is settled before anyone walks on set, so nothing gets improvised while the diary is running.
Yes. Play has role-based permissions inside the workspace and expiring review links, so material that should not leave a team stays with that team.
Yes, and that is where it shows most. The library is shared and tagged, so before commissioning a piece you can check whether another practice already filmed something similar.
Through videofeedback on the piece itself. Every comment is anchored to a version and a second, with author and date, so the three reviews arrive together and with context.
Yes. The LITE plan is free and works with your in-house team and your usual agency. Production is optional and quoted per project.
The platform: LITE free, PRO 149 € per workspace per month with 5 users included, custom Enterprise. Production is quoted per project on a transparent rate card based on real costs.
Open a free LITE workspace, upload what the practices have already filmed and plan the next session with a partner. Seeing what material already exists is usually the first surprise.
The same problem seen from the buyer type and the sales cycle
The base format for thought leadership, and how to shoot it so it pays off
How the library, the permissions and the review links work
The three ways of working with Play, depending on how much you want to delegate
Get started
Open your workspace free and gather there what the practices have already filmed. The next session with a partner starts knowing what is genuinely missing.
No card required. Unlimited external collaborators on the free plan, and the platform included with every production service.